As he took the bow at the end of the Lakme Fashion Week x FDCI show, many in the crowd cheered for him with an inkling that the magic and the beauty they just witnessed on the ramp was perhaps for the last time. But no one in the fashion fraternity thought that Bal would pass away so soon.
Ananya Pandey's snazzy, selfie-ready style in Call Me Bae is the first thing to have caught our eye about her ultra glamorous debut on OTT this week.
Angry young men (and old) dominate the OTT this week. Take your pick.
Be it Dhoom, Singham or the Munnabhai franchise, there are certain stories that have tons more to say or solid cash cow potential and Bollywood is all for it.
Perfect occasion to list 30 real-life educators whose unique methods, unwavering dedication or scholarly persona impressed us.
Perfect occasion to list 30 real-life educators whose unique methods, unwavering dedication or scholarly persona impressed us.
Angry Young Men gloats in Salim-Javed's well-known attributes yet never gains access into the process or passion behind one of Indian cinema's greatest chemistries at work, observes Sukanya Verma.
Virat Kohli has emerged as the most valued celebrity in India for the fifth year in a row, topping the Duff & Phelps Celebrity Brand Valuation Report 2021 despite seeing a dip in his brand value to $185.7 million last year from a high of $237.7 million in 2020. The annual report explained that brand Kohli faced a decline following the cricketer's resignation from the ODI (One Day International) and T20 captaincy and "associated exchanges" with the Board of Control for Cricket in India and recent on-field outcomes. "However, we believe that with the reduced workload after stepping down from captaincy, Kohli can focus now on what he is known for - his batting - and continue his journey on becoming the world's best batsmen," it added.
He has slashed his price by half after retiring. Now his rates are in line with Amitabh Bachchan or Ayushmann Khurrana. In 2012 he had 22 endorsements, now he has 40!
Of the top four companies, which collectively hold more than half of India's market share, two have pitted Shah Rukh Khan and Sunny Deol against each other.
Bachchan agreed to be a brand ambassador for Bharatiya Janata Party-ruled Gujarat this week and blogged appreciatively about state Chief Minister Narendra Modi.
The question that is being asked is: Does the GST campaign gain from his all-too-familiar face taking forward its message or will brand fatigue flatten the impact?
Sukanya Verma looks at all the AKs Bachchan has worked with.
A film with a one-line plot, needed a lot more pizzazz, whistle-worthy dialogue, and a large-than-life, invincible protagonist. Karki makes a Rajinikanth kind of actioner (Bhaiyya Ji fights with a bidi in his mouth) but with a realistic soul, and falls between two boats.
'Actor Aamir Khan damaged the "brand India" while being the brand ambassador of the celebrated 'Incredible India' campaign.'
Like this version of Amitabh?
Actors and sportspersons are increasingly blacklisting products like colas and fairness creams. Urvi Malvania explores what lies behind the concern among endorsers over brands they promote and how will it impact both.
One of the oldest living brands in the country, Horlicks has been innovative in its approach, which helped it survive intense competition
As part of the deal, Padukone will own equity in Drum Foods.
The 100MB app casts the cricketer in a digital avatar that can be used in a variety of ways. Celebrities, Urvi Malvania reports, are increasingly leveraging their fan following in the real world to build virtual empires.
In an open letter, the Confederation of All India Traders has appealed to Aamir Khan, Deepika Padukone, Katrina Kaif, Virat Kohli and others to stop endorsing Chinese products. It has also invited Amitabh Bachchan, Akshay Kumar, Shilpa Shetty, Madhuri Dixit, Mahendra Singh Dhoni, Sachin Tendulkar and others to join the campaign to boycott Chinese products under its flagship national movement 'Bharatiya Saaman-Hamara Abhiman'.
Songs from big ticket movies regaled on the strength of spunk and swagger even as pre-existing bangers like Diljit Dosanjh's Lover in Rocky Aur Rani Kii Prem Kahaani, Kohraa's Beqarar Karke Humein in Jawan and an Iranian wedding favourite Jamal Kudu in Animal grew a brand new fanbase in the course of enhancing the storytelling values.
Aamir has refused to give clips of his directorial debut, Taare Zameen Par, to the IIFA (International Indian Film Academy) function this year. Apparently, it's payback time for Amitabh Bachchan, the IIFA brand ambassador.
Akshay Kumar seems to be the closest to inheriting the brand appeal and position enjoyed by Amitabh Bachchan. We tell you why.
Amitabh Bachchan shoots for a Kalyan Jewellers ad, alongwith Malayalam actress Manju Warrier.
From fantasy to football, OTT is beaming with all kinds of goodies this week.
After following Congress president Rahul Gandhi and the party's official Twitter handle, he began following senior leaders P Chidambaram, Kapil Sibal, Ahmed Patel, Ashok Gehlot, Ajay Maken, Jyotiraditya Scindia, Sachin Pilot and CP Joshi from this month.
Star Power Track will also study if celebrity endorsements increase the shelf life of a brand and enhance brand loyalty.
The Bollywood brigade joins Amitabh Bachchan for a noble cause.
With the images of Rajendra Babu, Radhakrishnan, K R Narayanan, V V Giri and Kalam in my mind, the image of my beloved hero dancing ungainly to 'Merey angney main tumharra kya kaam hai', doesn't make a smooth transition, says Sudhir Bisht.
There's a whole slew of sequels coming up, and Joginder Tuteja lists them for us.
"Does he (Amitabh) condemn the role of Narendra Modi in the 2002 Gujarat pogrom of 2002 or he endorses it?...What does he say about the Gujarat massacre and fake encounters that took place since Modi took over," Congress spokesperson Manish Tewari asked at a briefingin New Delhi.
According to media buyers, the demand for integrations is on the rise, thanks to the ability it has to stand out in a cluttered environment, if done the right way.
The endorsement career of India's megastar Amitabh Bachchan displays his relevance in diametrically opposite roles and product categories.
Believe it or not, our desi Greek God is all of 50 today. Celebrating Bollywood's golden star with 10 of his coolest introduction scenes.
Who will make it to this year's Padma awards list?
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